In a move that is set to revolutionise the way we say goodbye to loved ones, Kindly Earth© has pioneered the introduction of Resomation© in the UK. Resomation, sometimes known as Alkaline Hydrolysis or Water Cremation, speeds up the natural process associated with burial, and with its reduced carbon footprint offers a progressive alternative to flame cremation. Eighth Day collaborated with Sanna Mac to develop the name, logo, brand identity and tool kit to launch this pioneering process.

Kindly Earth have since collaborated with the Co-op to provide people with this more sustainable choice at the end of life.